Be inspired by how Let’s eco uses BrandTag
Preventing counterfeit and engaging consumers to interact
Let´s eco is an exclusive online dairy brand and high-end producer of organic milk powder products for infants, children, and adults.
The products are made only in Denmark with global ambitions with focus on China and the Southeast Asian region. To prevent counterfeit and copy cats, Let’s eco needed a solution printed directly on the can to let their customers verify each single product.
As an online dairy brand, it was important for Let’s eco to get the opportunity to build relationships directly with the consumers.
Consumers can assure their milk’s authenticity on blockchain
By scanning the code, the consumer can verify their product. As the unique code and product information is stored on blockchain it cannot be tampered.
The consumer can assure:
This product is real
Food quality
Food safety
Product data
By scanning the code, the consumer can access full insight about the product journey.